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THE WORLD'S FIRST WATCH DESIGN CLUB
The watch designed with the Club members is now on sale.
Subscribe to know when the next Design Club will start:
THIS IS HOW THE FIRST WATCH DESIGN CLUB WAS DEVELOPED:
(please note that the next Club might not have the same offer)
(please note that the next Club might not have the same offer)
WHAT IS THIS ALL ABOUT?
An exclusive Club dedicated to design your next Swiss made watch with DWISS.
WHAT IS THE WATCH VALUE?
The online retail price of the watch will be USD 1390. Members will pay less and can have free months.
HOW DOES IT WORK?
Members pay the discounted price of the watch divided in 12 months.
WHAT DO MEMBERS GET?
A member-edition Swiss made automatic watch using ETA 2824-2 movement and sapphire crystal.
WHAT ELSE?
WIN A FREE MONTHLY MEMBERSHIP FEE
Every member who brings a new member to the Club wins a free month. The more friends you bring, the more free months you win and the less you pay in the end for your watch. Spread the word!
ADDITIONAL MEMBERSHIP BENEFITS
All members are entitled to purchase previous DWISS models at discounted prices, and also have the chance to win a DWISS watch in the drawing that takes place every month.
BASIC WATCH SPECIFICATIONS
Swiss made automatic watch using a caliber ETA 2824-2 movement and sapphire crystal, 316L stainless steel case and water resistant to at least 100M. The other features of the watch will be decided together with the Club members.
Who is DWISS?
DWISS is an established micro-brand founded in Switzerland in 2011 by Rafael Simoes Miranda. A former watch design teacher that has been using his talent to create award-winning watch designs since 2006. Rafael is the sole creator behind the brand.
#1: CASE DESIGN
The first step was to decide on the case design. Below are the four options the Club members have voted and the results. If you want to see the cases in 3D and AR just click on them (only works with iphone), or if you want to see more pictures just go to the watch case page.
#2: CASE UPGRADE
Members have chosen the case M3, and have made suggestions to modify it, so we came up with 6 new variations:
CASE END piece
The variation number 3 was the one selected, and we have two options for the case end piece. Which one should we produce?
END piece a
END piece B
#3: DIAL DESIGN
Let's select the dial we will produce for your watch. Should we do a standard display? Or use DWISS signature display? Or create a whole new thing? Note that only one dial will be produced. We first need to choose which direction to go, and in a second step we will opt for the design (details) and colors.
dial 1: STANDARD displayS
Skeleton dial with standard displays and two options for the date: standard date and date ring with a red dot to indicate the date
dial 2: signature display
DWISS signature display with rotating discs to show the hours and the minutes. Two options for the date: standard date and date ring with a red dot to indicate the date
dial 3: displaced display
NEW display system with displaced hours and minutes. Multi-layered dial showing only the end of the hands that indicate the minutes and hours. Three options for the date: no date, standard date and date ring with a red dot to indicate the date
#3.2: DIAL DESIGN (displaced display)
#4: Refining the design: straps, clasps/buckles
Please give your opinions on DISQUS for any suggestions you have for colors, straps and clasps/buckles.
Check the google form link for all the answers to the survey:
#5: colors variations
Each member have chosen 3 colours, the percentage represent the amount of members that have choose one of the colours in the survey.
Check the google form link for all the answers to the survey:
#6: Finalizing the collection
Check out the models most voted by the Club members that are now in production:
New strap, silicone rubber strap.
#7: PRESENTATION OF PROTOTYPES
Here are some pictures of the first samples we got, the case looks stunning, check it out:
Here are some pictures of the dials and hands. Dials are not final.
First assembled sample. The dial is not the final one, the mass production dial will be reviewed.
#8: Monitoring production
Some pictures and videos from the "work in progress".
New dials from the production line, with a different tubes according to the design.
#9: Watch Assembly
Two small videos of some samples being assembled, the production is on going and we will delivery the watches to Club members in the next phase.
#10: Shipment
The first watches are ready to be delivered and the shipping to the Club members will start. In 2021 a limited edition will also be available for non Club members.
Subscribe to know when THE NEXT DESIGN CLUB WILL START:
• OCTOBER 1ST, 2019: OFFICIAL LAUNCH OF THE CLUB
#1 October / November, 2019: Voting of the case design
#2 December, 2019: Case upgrades according to members’ suggestions
#3 January, 2020: Voting of the dial design
#4 February, 2020: Refining the design: straps, clasps/buckles
#5 March, 2020: Finalization of the design: colors variation
#6 April, 2020: Finalizing the collection
#7 May, 2020: Presentation of prototypes
#8 June - September, 2020: Monitoring production
#9 November, 2020: Watch assembly (updated schedule)
#10 December, 2020: Shipment to Club members (updated schedule)
IS IT like crowdfunding?
No... As a DWISS Club member, you are REALLY part of the creation of the watch you will receive, and you do not need to pay 100% of the watch’s price all at once.
IS IT like a box subscription?
Again no. We do not send random watches over the subscription period. The watch you will receive will be the one you are helping to create, with its good value for the money!
CAN I CANCEL MY membership?
You can cancel your membership at any time with no cancellation fees or penalties and use your credit (already paid monthly fees) to purchase any other watch (with the same retail value) in our collection.